Moniheli has launched a partnership with Norstat Finland to ensure that the views of migrants and people with foreign-language backgrounds are better taken into account in Finnish surveys and service development. Through this collaboration, participants who join the panel can earn gift cards by responding to various surveys, while at the same time supporting Moniheli’s work at no additional cost.
We want to make participation as clear and easy as possible. That is why we have compiled a comprehensive Q&A section below, where you can find answers to the most common questions: what joining the panel means, who can participate, how the rewards work, and why choosing the correct link is important.
Explore the answers and join if you want to have an impact, be heard, and receive rewards for responding.
Q&A: Norstat cooperation and joining the panel
1. What is Norstatpanel?
Norstat Finland Oy’s consumer panel is a group of people who take part in various surveys commissioned by companies and organisations. The responses are used, for example, in the development of services and products.
2. Why should you join the panel?
Joining the panel has many benefits:
- Earn gift cards and rewards by responding to surveys.
- Influence the products and services that affect you and your everyday life.
- Respond when it suits you — participation is voluntary.
- You will have the opportunity to share your perspective in Finnish consumer research.
3. Will my joining benefit Moniheli?
Yes. Norstat provides Moniheli with a small contribution for each person who joins through our designated link. The contribution does not come from the participant, but from Norstat.
4. How do I choose the correct link?
We have two links, and the difference between them is important:
Finnish-language link: You join the main panel and will regularly receive surveys and rewards.
English-language link: You join the panel’s reserve pool, from which participants are invited to surveys only a few times a year.
If you understand Finnish at a basic level, choose the Finnish-language link.
5. Do I need to know Finnish language?
Yes. Most surveys are in Finnish, so a basic level of reading comprehension is sufficient. Full proficiency in Finnish is not required.
6. How often will I receive surveys?
Full panel members receive survey invitations several times a month.
Those who join the English reserve panel are invited only a few times a year.
7. How do I join the panel?
Joining is easy:
- Click the link of your choice (Finnish or English).
- You will be directed to Norstat’s website, where you can join as a panelist.
- You will be asked to provide a phone number for verification purposes.
- You will fill in a short form asking for basic information and areas of interest. (This allows Norstat to send you surveys that are relevant and interesting to you.)
- Once registration is complete, you will receive your first survey invitations by email.
Joining usually takes only a few minutes and is well worth it — rewards accumulate quickly for active respondents.
8. How much can I earn in rewards?
Rewards are based on the length of the surveys. For each survey, you earn Norstat coins, which can be exchanged for:
- gift cards
- online store benefits
- other rewards
Many active panelists redeem gift cards several times a year.
9. Is it safe to join the panel?
Yes. Norstat is a Finnish market research company that complies with data protection legislation.
Your responses are processed anonymously, and your personal data is not sold to third parties.
10. Can I stop at any time?
Yes. You can leave the panel at any time without any obligations or costs.
11. Why is Moniheli doing this partnership?
The partnership supports three objectives:
- Strengthening the voices of people with foreign-language backgrounds in market research
- Generating small additional income for Moniheli’s activities
- An opportunity to provide companies with insights into more diverse consumer groups